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Senior Brand Manager, Avion - Dallas, TX
Company: n/a Location: Dallas, TX
Job Category: Product/Brand Management Career Level: Employee
Salary Range:

Job Details
Position Title: Senior Brand Manager, Avion
Position Location: Dallas, TX

Position Summary:

Assist with strategic and tactical brand plan development/implementation, consumer & trade communication, policy compliance, performance tracking including profits, volume, and market share. Responsible for identifying incremental expansion volume opportunities (e.g. new product development). Also responsible for managing A&P budget and share responsibility in achieving business objectives on the brand.

Major Responsibilities / Accountabilities:

Assist with the development of the annual operating plan. Assist with the development of above the line consumer programs. Lead the development of below the line consumer and trade programs.

Execute effective marketing programs. Key business partners include, but not limited to, brand owners, agencies, field marketing, sales, and other business departments.

Lead the analysis and reporting of market and competitor trends to identify salient business issues/opportunities, working with business analysts and divisional sales/marketing teams as necessary.

Manage brand budgets keeping A&P spend within established limits while performing analysis to insure expenditures meet KPIs.

Assist with the development of the Strategic Brand Review by analyzing category opportunities, identifying key consumer targets, innovation opportunities, and activation strategies.

Position typically works with members of the central marketing department, divisional marketing, sales management, agency services agency personnel, brand company as well as various vendor and provider representatives. Communication can include sensitive information requiring complete confidentiality and discretion in dealings with contacts. Incumbent plans activities for this position monthly with individual initiative in daily routine. Decisions impact the group and organization as a whole, and errors can cause significant expense to the entire organization.

This position will travel up to 25% to field locations and brand company locations abroad.

To apply please click on the link below:

http://pr.taleo.net/careersection/prext/jobdetail.ftl?job=MAR02885


Qualifications
Requirements:

•Bachelor’s degree
•Minimum of 4 years' experience in business/marketing with 4+ years of brand management experience.

Preferred Qualifications:

•Bachelor's in Business Administration with a concentration in Marketing
•Master’s in business or marketing preferred
•Proficiency in MS Office, specifically Power Point
•Experience with consumer goods company
•Beverage Alcohol industry experience a plus

Contact Information
 Company: n/a 
 Reference Code: MAR02885 
   Country: USA 

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when submitting your resume to employers.

 
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